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DEAR RAPPER, ABANDON THESE 8 MARKETING STRATEGIES

Every couple of years, the musical landscape undergoes seismic shifts. As the way people consume music changes, the way artists attempt to delivery it to them must adapt as well. Those transitions mean that marketing moves that once worked for disseminating material from new artists falls on the deaf ears of fans. Methods and means considered successful yesterday end up get ignored today because every artist has tapped into and bludgeoned the marketing strategies to the point of being ineffective. How do we know what we’re about to share is true? Well, we don’t know it’s 100% accurate. Call it our hypothesis built off countless hours sorting through the worst submissions ever crafted by man, trial and error from experience while consulting along with confirmation from a few artists willing to confirm they wasted a lot of money chasing their dream using the wrong means.

 Problem #1: Setting release dates too far in advance So many things lead to the date never sticking anyway. The artwork’s late. The guest artist you were counting on didn’t mail in his verse. Your paycheck’s short and mastering can’t be completed on time. Whatever the case, the misfire only leads to a letdown and building mistrust with fans. 

 Problem #2: Printing an outrageous number of physical copies The overhead makes this almost illogical but even if you can get them dirt cheap are you really passing all of them out? Do you have the garage space to accommodate those extras Frisbees? Is a plastic slip-case with Kinko’s paper posing as artwork what we’re calling putting your best foot forward? 

 Problem #3: Paying for self-promotion Buying YouTube views, Twitter followers and Facebook likes is the new payola in 2012. Stop it. It’s transparent and it all comes crumbling down when you go to rock a show and only a small crowd turns up to support. 

 Problem #4: Paying to perform Any promoter that charges you to perform isn’t looking out for your best interests. The end. 

 Problem #5: Buying pre-packaged songs Remember a few years ago when T-Pain was selling songs that already had hooks and double-dipping on the process? Then every rapper in every major city had the same damn T-Pain song on his new mixtape. As fans we know when you actually collaborated with an artist and when you just bought a copy/paste job. If semi-famous rapper sells a beat that already has his verse on it you can bet he mailed it in and you’re paying for name recognition for an artist that doesn’t know who you are. 

 Problem #6: Paying For radio/DJ placements The radio isn’t what it used to be. While radio play is an important facet of your budding buzz, paying for a #1 spot at the local “Traffic Jam” isn’t the same sort of triumph that it was a decade ago. Now, more people are listening to iPods and music they find online so fewer ears are hearing your product. The same applies for placements with club DJs, especially if the record is mediocre. He’ll play the single…but only in your presence. 

 Problem #7: The weekly song release strategy “Wild Wednesday,” “Mp3 Monday,” and “Surprise Saturdays.” Just make them stop. Here’s a cold, hard fact: Crooked I was the be-all, end-all of the weekly freestyle drops. The man took the concept, pulverized it, poured lime on it and buried it next to Jimmy Hoffa. Quit searching for the magic chemistry that he created because nobody’s going to recreate it. 

 Problem #8: Stop paying for email blasts Not saying these don’t work but they seem to be the equivalent of shooting into a crowded club and ultimately ending up with collateral damage. They may hit something, but they’re ultimately just sloppy work. All that glitters is not gold and when an email blast service says they can “guarantee” they’ll get your song or video to “over 100K music industry professionals”…wait, just read that again.

 Read more: http://smokingsection.uproxx.com/TSS/2012/10/outdated-marketing-strategies-for-rappers#ixzz28ZCqQuRS

K. Michelle Refuses to Open for Lyfe Jennings

Despite most of her fellow Love & Hip Hop cast members attending the BET Hip Hop Awards this weekend, K. Michelle decided to stay in Tampa for a show at the Straz Center. She was supposed to perform with Lyfe Jennings and Musiq Soulchild, but her placement in the lineup irked the singer. One fan who attended the show said, "I am angry at K. Michelle. She was scheduled to perform in my hometown Tampa, Florida along with Musiq Soulchild and Lyfe Jennings. In the promoters contract she was to perform before Lyfe, but in her mind she felt as though she's a "BIGGER" artist than him. So she threw a Diana Ross diva tantrum." K. Michelle did not end up performing and blocked "half of Tampa" on Twitter when they began angrily tweeting at her. Lyfe Jennings got on Twitter and responded to the situation, saying, "This @Kmichelle is so funny. She don't wanna go on before me???? Before Lyfe??? Its cool I wish u the best love... We kilt it!!!" K. Michelle had her own explanation for the incident, tweeting, "I've never missed a show a day in my life. I would never stand my fans up period. I was told no by the promoters, he didn't like my request." That tweet was unfortunately deleted.

Inmate Punches His Lawyer In The Face After Being Sentenced To 15 Years In Prison

A York County, South Carolina inmate earned himself more time in prison after punching his lawyer in the face while in court. Lamarcus Williamson, 30, had just been sentenced to 15 years in prison after pleading guilty to robbery, assault and drug charges. As he was being led away he suddenly turns toward his public defender and punches him in the face. “I was shocked, I didn’t see it coming. I hit the floor,” said attorney Dan Hall. Williamson was charged with criminal contempt and will get six more months added to his 15-year sentence.

Sam Hurd Faces Additional Drug Charges For Trying to Buy 5 Kilos of Cocaine While on Bail

I think it will be impossible to ever remove OJ Simpson as the dumbest criminal on the planet, but Sam Hurd is in the top 5. By now everyone knows that he was trying to be Nino Brown while a member of the Cowboys and Bears. When he got arrested he was granted bail and at this point any normal person would lay low and try to figure out the best way to get out of the situation. But not Hurd, he allegedly trying to broker a deal while on bail to be 5 kilos and 200 pounds of marijuana. It is astonishing to me that Hurd would think that the Feds wouldn’t be paying attention to his and his associates activities. This is why he is high on the dumbest criminal scale. Hurd’s associates similar to Michael Vick’s friends turned on him as soon as the were caught. They have all pleaded guilty and will testify against Hurd. According to CBS Sports Hurd was back in court on Wednesday to have the new drug charges added to his indictment.

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Women Attempt To Smuggle Cocaine Inside Their Hair Weaves

Two women on their way from South America to New York City were caught attempting to smuggle cocaine inside a most unusual place: their hair weaves. According to The Smoking Gun, the would-be drug traffickers were acting a little peculiar after arriving at the John F. Kennedy International Airport, prompting authorities to engage the women in a bit of questioning. After the women became increasingly nervous — one suspect was reportedly close to passing out at one point — the suspects were given a pat-down. It was around this time that officials discovered a bulge beneath one woman’s hair weave, which she claimed was part of the attachment. However, when she was asked to remove the weave, the suspect explained that doing so would be difficult since there was a package sewn underneath. When authorities finally managed to remove the hair weaves in question, they encountered small packages of powered cocaine, The New York Post reports. Kiana Howell was allegedly carrying 996 grams of cocaine strapped to her scalp, while her cohort, Makeeba Graham, reportedly had 1.046 grams of the powered substance hanging out on top of her head. Howell stated that she had no idea what was contained in the packages strapped beneath her beehive hair weave. According to the suspect, her boyfriend just told her to bring the parcel to the United States. When he told her to hide the item beneath her weave, she apparently didn’t ask question. Not surprisingly, both women are now facing quite a bit of time behind bars. Although Makeeba Graham was released on $100,000 bond, companion and alleged drug trafficker Kiana Howell remained in police custody as of Thursday afternoon. Hair weaves are just one of the many creative ways people have attempted to smuggle drugs around the world. The Metro reports that other schemes involved a man wearing a cast made of cocaine, dead cats filled with narcotics, and a date rape drug hidden inside vials of holy water. Read more at http://www.inquisitr.com/348046/women-attempt-to-smuggle-cocaine-in-their-hair-weaves/#7YjXCVeFvgQBO081.99

"Weekend (See some thangs)" @mralpete ft. @mstakarasings prod/dir. by @notsucal

Kreayshawn's Album Sets Record for Lowest Sales Of All Time!

After seven days of being available for purchase, Cali rapper Kreayshawn's debut album "Somethin' 'Bout Kreay" sold only 3,900 copies. This has set the new all-time record for the lowest first week sales by an artist signed to a major record label, according to HitsDailyDouble. Soulja Boy previously held the record for his last album which sold just 14,000 copies in its first week on the market. Hopefully for Kreay those numbers will jump up a bit in the following weeks.

Rakim To Be Honored At BET Hip Hop Awards

Hip-Hop legend Rakim Allah will be honored for his contributions to the genre during the annual BET Hip-Hop Awards, which take place this weekend in Atlanta. The rapper has been a professional MC for over 25 years. Rakim, who was nominated to the Rock & Roll Hall of Fame along with his partner Eric B, will be honored with the “I Am Hip-Hop Icon Award” during the show, which will be taped September 29 in Atlanta Georgia. The BET Hip-Hop Awards will be hosted by comedian Mike Epps and will air on October 9 at 8:00 PM.

SNOOP LION DEFENDS SMOKING WITH HIS SON!

Everyone has a different style of parenting, and according to Snoop Dogg Lion, his way is better. He’s on the cover of and featured in The Hollywood Reporter where he discusses smoking with son Corde. The family that smokes together stays together? So it would seem in the house of Snoop Dogg, where the hip-hop legend not only tokes with his eldest son Corde (nicknamed Spank), he’s helping the 18-year-old launch a career as Spanky Danky, whose songs have such titles as “Rollin, Rollin, Rollin … Stoned,” “California Gs” and “Commemoration of Vaporization.” “What better way to [learn] than from the master?,” Snoop tells The Hollywood Reporter in a new cover story. He’s referring specifically to photos posted on Twitter showing son lighting father’s 2-foot-bong. Before Spank pressed send, Snoop didn’t flinch. “My kids can do whatever the hell they want,” he explains of his parenting philosophy. “For me to say otherwise would be hypocritical. A lot of motherf–ers don’t have a relationship with their kids, and that’s when they get on drugs and have suicidal thoughts and drive drunk. Me and my son is mellow. I’m his father, so I wanna show him the proper way because he looks up to me.” For the record, Snoop, a California resident, is a proud holder of what he calls “a platinum medical maryjane card,” though to be sure, most of his green is gifted. Still, he hopes to see the drug fully — and federally — legalized in his lifetime. What would America look like then? “There would be less high-speed chases, less robberies, less crime,” he says. “Go to Amsterdam or the Netherlands where it is legal and you see that the crime rate is nonexistent, the murk rate is probably under 10 percent, people learn to get along! There are people riding on bicycles being happy and it’s because of the environment that’s provided by the legalization of chronic.”

Flo Rida Hit By The #IIRSGANGSTA

Rapper Flo Rida has been slapped with a tax bill of more than $1 million. The Wild Ones hitmaker, whose real name is Tramar Dillard, is accused of falling behind on payments to the IRS for money earned in 2009 and a tax lien was filed against him in a Miami-Dade County court in Florida on September 7. The hip-hop star's lawyer, Reginald Mathis, insists the matter is being looked in to and and will be resolved as soon as possible. He tells GossipExtra.com, "The accountants are checking into it. We know there were some issues with the year 2009, international expenses and the likes. Whatever Flo owes, he will pay. But I'm confident it's not $1 million!" The allegations of unpaid taxes are not the only legal issues facing Flo Rida - he is also being sued over an outstanding bill for a home security system and was recently ordered to pay $432,704 to the organizers of an Australian music festival after he reportedly failed to show up as scheduled.

Ginuwine Tells Drake to Leave Aaliyah Album Alone

Posthumous albums are always a little touchy, and people are usually apprehensive about supporting them. Even 2pac's "Loyal To The Game" had people questioning whether or not Eminem should be executive producing a 2pac album. Now the drama is focused on Aaliyah, and Drake's plan to executive produce a posthumous album in her memory has been met with much contention. Singer Ginuwine, who collaborated with Aaliyah while she was alive, is of the thought that Drake should just leave the whole thing alone. "I don't think he should do it," warned Ginuwine. "I don't agree with it. I think he should just leave that alone. I keep hearing about it. I'm not too much up on it but I know a little bit about it. I do know that he's disrespecting Chris and that's just not her legacy. That's not how her legacy should be played out. I don't think he should use her to paddle anybody."

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Stripper mom busted after dropping 9k in food stamps on fake booty

Brenda Charlestain committed nearly $24,000 worth of food stamp fraud, prosecutors said she spent money on plastic surgery, an expensive car stereo system and a bright pink custom paint job for her 2008 Dodge Charger.

Man Jumps Monorail At The Bronx Zoo And Gets Attacked By Tiger

A man who was in his mid-20s jumped from a monorail at the Bronx Zoo on Friday afternoon and landed in the tiger habitat, where he was attacked by a tiger, zoo officials said. “It sounds like he had some severe deep cuts to his back and a severe injury to a leg,” said Frank Dwyer, a spokesman for the Fire Department. The man was taken to Jacobi Medical Center where the police said he was in critical condition. The attack happened around 3:25 p.m. “Our emergency response staff immediately went to the site and used a CO2 fire extinguisher to move the tiger away from the person,” according to Jim Breheny, the director of the Bronx Zoo. After the tiger backed away, the man was told to roll under an electrified wire to safety. “The keepers were able to call the tiger into its off exhibit holding area and safely secured the animal,” Mr. Breheny said. “The man, about 25 years of age, conscious and talking, was taken to the hospital by ambulance.”

MYSTIKAL SAYS IF HE DOESN'T GET ANOTHER HIT HE'S DOING PORN WITH PINKY!

Mystikal is giving music one last shot -- but tells TMZ, if he fails to make another hit on his next album ... HE'S TURNING TO PORN. This is not a joke. Mystikal tells us, he needs to make sure the money keeps coming in ... and if there's one thing he's good at, it's having filthy sex. So porn is his plan b. Which is either crazy ... or perfect -- because Mystikal served SIX YEARS in prison for sexual battery beginning in 2004 after forcing his hairstylist to perform sex acts on him. But Mystikal is undeterred, telling TMZ he already has a history in porn -- winning an AVN award in 2003 for an adult movie he made (he doesn't actually have sex in it though). TMZ asked Mystikal who he'd want to star in his first skin flick, and the rapper said Pinky -- adding, "She's a bad bitch. I would take her down in a second."

NFL’s Vince Young Blew $26 Million In Six Years And Is Flat Broke?

After signing an NFL rookie contract in 2006 for a guaranteed $26 million, superstar quarterback Vince Young is crying the “I-ain’t-got-no-money blues,” blaming his former agent and financial planner — who he is suing — for his money pit situation. They, in turn, are saying that Young is intellectually diminutive when it comes to money, a real out-of-control spender, and had novices looking out for his financial stability, reports the New York Daily News. The 29-year-old former Buffalo Bills quarterback is suing his former agent, Major Adams, and a North Carolina financial planner, Ronnie Peoples, alleging that they misappropriated $5.5 million. The lawsuit, which was filed in June at a Houston court, also states that there were instances when the pair forged his signature or impersonated him on the phone. Young filed the suit nearly a week after a New York lender contacted him about a loan of nearly $1.9 million, which was in default and was in his name from last year’s NFL lockout. Young is now seeking to stop the lender, Pro Player Funding LLC, from enforcing a judgment of nearly $1.7 million, claiming he wasn’t involved in obtaining the loan and that the proceeds went to Adams and Peoples. According to Forbes, Young was one of at least 10 NFL players who turned to Pro Player Funding for large amounts of money in order to maintain their lifestyles during the lockout. It was reported that he borrowed the $1.9 million at 20 percent interest, with $619,112.26 in interest paid up front, and agreed that a judgment could be entered if he missed a payment. Young allegedly authorized $1 million in payments to Pro Player directly from his Eagles salary during the 2011 season, and his accountant was working this year to have a similar arrangement with the Bills, according to court records. However, when a payment due in May was never made, the loan went in to default. According to Young, Pro Player’s dogged efforts to serve him with papers this summer “played a role” in the Buffalo Bills’ decision to release him this past August prior to the start of the season. On the other hand, the defense lawyers for Peoples and Adams say that the money-squandering blame should fall squarely on Young. They also claim that the Heisman trophy finalist allowed incompetent advisers to manage him, including his uncle who is a middle school teacher. “This is a person scrambling helplessly and pointing in all directions to blame others to get out of debt,” Charles Peckham, Adams’ attorney, told the Associated Press. Young is notorious for spending exorbitant amounts of cash frivolously. He once bought all of the 120 seats on a Southwest Airline flight from Nashville to Houston, because he wanted to be alone, and then reportedly paid someone $200 to carry his bags. In his rookie year at Tennessee, he would allegedly drop $5,000 a week at the Cheesecake Factory restaurant, treating fellow teammates. Last year, Young got in to an altercation at a strip club, when the manager refused to convert $8,000 of Young’s credit card into single dollar bills so that he could make it rain on the dancers. Young was cuffed and charged with a misdemeanor assault.

McDonald’s Calls Police On Man Dressed Up As The Burger King

ROME, Ga. (CBS Atlanta) – Police were called to a local McDonald’s in relation to a disturbance caused by a man dressed as the Burger King. In a police report provided to the Rome News-Tribune, officers indicated that they were summoned to the fast-food restaurant around 1 p.m. on Monday, in response to a call about a suspicious person on the premises. The person was allegedly resplendent in full Burger King regalia. Police stated that, upon his arrival, the Burger King mascot reportedly began to hand out free hamburgers to customers, and stopped to take pictures with several children. Officers were additionally told that one child ran away from the man in fear, the paper learned. The McDonald’s manager told authorities she had approached the unidentified man before calling police. When asked what he was doing, the man allegedly told the manager he was collecting money for charity. The manager noted to police that at no time did the man collect money while inside the McDonald’s. Before leaving in his white Acura, the man removed his mask in view of the manager, the paper learned. She then described him as a white, middle-aged man with dark hair, according to the report.

Webbie Denies Assault Charges Against Woman

(AllHipHop News) Baton Rouge, Louisiana rapper Webbie was bonded out of jail and has categorically denied charges that he assaulted a woman on September 13.
Police in Baton Rogue charged the rapper, born Webster “Webbie” Gradney, Jr, with battery and robbery.
Initial reports claimed that Webbie assaulted the woman in a hotel in Baton Rogue.
In a statement released to AllHipHop.com today (September 14), reps for Webbie’s label Trill Entertainment said the rapper denied all charges levied against him.
“We do understand early morning September 13, 2012 our artist rapper Webster “Webbie’ Gradney, Jr was arrested in Baton Rouge, Louisiana, for battery and robbery allegations. He has now been bonded out and at this present time denies all claims and allegations brought against him.”
Earlier today, a lawyer for the unnamed woman released a statement saying initial reports were greatly exaggerated.
Contrary to recent media reports and what can only be described as an exaggeration of actual events, ‘Webbie’ (Webster Gradney, Jr.) did not ‘brutally’ attack my client and, fortunately, my client did not suffer injury requiring medical attention. The ‘robbery’ was unfortunately a non-malicious attempt, by the accused, to deny the woman resources he had given her to leave the city, via air transportation, following their domestic argument. The accused did not ‘meet’ my client at a party but rather they had been residing together, off and on, for more than 18 months. Though a rocky relationship, my client and Mr. Gradney spent the evening together after being separated briefly. The early morning assault is domestic related and should be treated as such. While neither my client nor I condone acts of violence, especially domestic, we will not conspire with the media or officials to paint an inaccurate picture of Mr. Gradney or the events.
“We will not conspire with anyone to deliberately destroy Mr. Gradney’s reputation, life and/or career,” the woman’s lawyer said. “Neither my client nor this case should be used as a tool to send another ‘black rapper’ to prison for any other case or charge that is unrelated to these events. Both parties want nothing more than to move beyond this matter. It’s an unfortunate situation and my client will, however, cooperate with officials as required by law.”
Today (September 14), the woman who remained nameless, they expressed to Webbie that they also deny any and all allegations brought against Mr. Gradney.
“Webbie would also like to go on record saying he does apologize to his family first and fans for this unfortunate misunderstanding; Thank you for all the support,” Webbie’s reps said.

Tupac Hologram Company Files For Bankruptcy

NEW YORK (CNNMoney) -- Digital Domain Media Group made headlines this year when it created a hologram for the late Tupac Shakur that "performed" at a music festival. But that buzz wasn't enough to save the special effects company, which filed for bankruptcy protection on Tuesday.

Digital Domain (DDMG), which went public in November, said in a press release that it filed for Chapter 11 bankruptcy protection from its creditors. Shares were halted Tuesday but last traded at 55 cents, down 94% from a peak of $9.20 in May. The filing wasn't a shock, as the company had already warned of problems with overhead and long-term debt.

Private investment firm Searchlight Capital Partners will buy Digital Domain's core production business for $15 million, pending court approval.

It's an abrupt end for the nearly 20-year-old company, whose founders include director James Cameron. Before its IPO and Tupac tricks, Digital Domain worked on special effects for scores of big movies including "Pirates of the Caribbean," "Transformers" and Cameron's "Titanic." The company won an Oscar for its work on reverse-aging Brad Pitt's character in "The Curious Case of Benjamin Button."

But Digital Domain's financials have long been a concern. Since the company was typically hired by Hollywood studios on a contract basis, its revenue stream was pretty small. Digital Domain expressed hope recently that expanding the virtual performer business beyond Tupac would be lucrative, as it would be able to get a cut of the ticket sales for such events.

Digital Domain wasn't able to get out of the hole quickly enough. As of June 30, the company had assets of $205 million and debts of $214 million. In August, it had hired Wells Fargo (WFC, Fortune 500) to advise on "strategic alternatives" for the business.

Last week, Digital Domain officially announced a major restructuring that included the resignation of CEO John Textor. The company also shuttered its Port St. Lucie, Fl., operations and fired most of the 320 employees based in that office.

The company had also planned to make its own movies based on its animation and effects. As part of that plan, Digital Domain partnered with studio giant Lionsgate (LGF) to make a film based on the popular sci-fi/fantasy novel "Ender's Game."

That movie is set to be released on November 1, 2013. "The postproduction work remains on schedule," a Lionsgate representative told CNNMoney. "We're confident that we will release the film as planned."

'Tupac hologram' maker Digital Domain files for bankruptcy - Sep. 11, 2012
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Chi-Ali Released From Prison

Quiet as kept, Chi-Ali has been released from prison after serving about 12 years of a 14-year sentence for second-degree murder. Siccness.net and SOHH reported the rapper's release, which occurred in late August, over a week ago with little fanfare. Now 36 years-old, Chi was recently spotted (see photo below) on the set of Fat Joe's forthcoming video for "Yellow Tape," featuring French Montana and Lil Wayne.
Back in 2000, Chi-Ali shot and killed Sean Raymond, the brother of his then girlfriend. The "Funky Lemonade" rapper went on the run for a little over a year before he was apprehended in 2001.
Chi-Ali came to fame in the early 90s as the youngest member of the Native Tongue collective of MCs that included A Tribe Called Quest, De La Soul, The Jungle Brothers and Black Sheep. The Bronx native's biggest hit was "Age Ain't Nothin' But A #," which Skyzoo says inspired his own career, from The Fabulous Chi-Ali, his sole album and recorded when he was just 14 years-old.

P. Diddy’s BlackBerry Surveillance Tactics Uncovered…

A Bugged Out Bad Boy?

HSK Exclusive - Privacy seems to be a scarce element in the lives of the members of P. Diddy’s inner circle. That’s because sources exclusively tell HSK the Bad Boy Records founder provides his close staff members, girlfriends, and jump offs with bugged BlackBerry smart phones – tapped with programs enabling him to listen in on their live phone calls and retrieve voice mail messages with no one wise to the surveillance.

We’re told that’s why Puffy is often seen wearing a headpiece in studio – eavesdropping on both his employees’ and ladies’ personal conversations.

Here’s the drop:

“Puffy listens to all his chics conversations. He’s a controlling Scorpio.

Puff once overheard Sarah’s conversation with Shakir Stewart, and got hip to what was up. He heard everything Shakir had to say about him. That’s why Puffy had beef with Shakir.”

via: 
http://diaryofahollywoodstreetking.com/p-diddys-blackberry-surveillance-tactics-uncovered/#more-50486

@mralpete release party for his latest album #FISHINTHEFOREST 9-21-12

                                                              #LEMON

MEMPHITZ SUES K. MICHELLE, VH1, VIACOM & MONA SCOTT YOUNG

Looks like the ratchet of VH1's "Love & Hip Hop: Atlanta" may cost 'em.
According to TheYBF.com, K. Michelle's ex-lover/manager Mickey "Memphitz" Wright is issuing a multi-million dollar defamation lawsuit against VH1 and the R&B singer, as confirmed by his Florida lawyer, Conti Moore. Memphitz also has another lawyer in Georgia co-drafting the lawsuit that will reportedly be filed today.
According to his legal team, Memphitz is furious about the "assassination of his character" dealt on "LHHATL." Though he hasn't been name-dropped, K.Michelle has made several accusations describing Wright, saying that he physically abused her and stole from her. The three-way Twitter beef between Memphitz, K. Michelle and Memphitz's new wife, Toya Wright, has been constantly aired out in public.
Memphitz is taking legal action against all parties involved with the show's production including K.Michelle, NFGTV Inc, executive producer Mona Scott Young's company Monami Entertainment & VH1's parent company Viacom. He says in a statement, "My family and I have suffered tremendously while VH1, Monami Entertainment, and the other companies provided a worldwide platform for K. Michelle to repeatedly assassinate my character. The filing of this suit is to compensate for the irreparable damage that has been done to my reputation and to deter these companies from doing such future harm to others."
In the lawsuit, he asks $1 per viewer per episode that his character has been defamed, meaning pretty much the entire 12-episode season, averaging three to four million viewers every Monday night.
Moore adds, “[Kimberly Michelle Pate] has taken full advantage of society’s tendency to accept claims of domestic violence as always being true, even in the absence of proof. The only abuse that actually occurred is the malicious and calculated pattern of vicious lies Ms. Pate has assailed for the purpose of fabricating a compelling story line in an attempt to ruin my client’s name.”